Data Unplugged · Sep 2025

{"meta": {"kunde": "Data Unplugged", "domain": "data-unplugged.de", "monat": "September 2025", "monatKurz": "Sep 25", "berichtszeitraum": "Juli 2025 – September 2025", "erstelltAm": "", "projektstart": "Juli 2025", "quelle": "Google Search Console · Ahrefs"}, "fazit": {"title": "Zusammenfassung", "text": "September 2025: 753 Klicks (+29% ggü. Vormonat) bei 8.640 Impressionen (−18%), Ø Position 15,4. Seit Projektstart Juli 2025 sind die Klicks um +12% gestiegen. Die organische Sichtbarkeit ist seither deutlich gewachsen: 4 Keywords in den Top 3 (Start: 3), 125 Referring Domains (Start: 104), DR 34 (Start: 34).", "highlights": []}, "global": {"kpis": {"impressionen": {"value": 8640, "prev": 10533, "projektstart": 12719}, "klicks": {"value": 753, "prev": 582, "projektstart": 671}, "keywords": {"value": 54, "prev": 60, "projektstart": 52}, "position": {"value": 15.37, "prev": 19.39, "projektstart": 17.53}, "ctr": {"value": 8.72, "prev": 5.53, "projektstart": 5.28}}, "charts": {"labels": ["Jul 25", "Aug 25", "Sep 25"], "clicks": [671, 582, 753], "impr": [12719, 10533, 8640], "keywords": [52, 60, 54], "pos": [17.5, 19.4, 15.4]}, "rows": [["/", 632, 34.5, 6644, -17.4, 16.3, -20.1], ["/festival/schedule", 31, 55.0, 3695, 8.8, 7.7, -17.2], ["/home", 25, 56.2, 1151, 28.9, 3.5, -31.4], ["/impressum", 20, 25.0, 219, 54.2, 4.4, -53.2], ["/coming-soon-festival-pages/uber-uns", 13, 116.7, 333, 114.8, 2.8, -26.3], ["/coming-soon-festival-pages/location", 8, 300.0, 696, 228.3, 1.9, -59.6], ["/podcast", 6, -53.8, 792, -31.5, 8.9, -8.2], ["/podcast/hosts", 3, -25.0, 94, 5.6, 6.3, 12.5], ["/coming-soon-festival-pages/speaker", 2, -50.0, 252, 86.7, 5.4, -58.8], ["/contact", 2, -60.0, 2359, 19.9, 5.3, -18.5], ["/festival/partner-innen", 1, -50.0, 832, 115.0, 7.9, -13.2], ["/festival/teilnehmende", 1, -66.7, 2457, 9.0, 5.2, -21.2], ["/newsletter", 1, 0.0, 4, 300.0, 6.8, 580.0], ["/podcast/folgen?acaeef4e_page=5", 1, 0.0, 16, 45.5, 9.2, 37.3], ["/coming-soon-festival-pages/sponsors", 0, null, 134, 94.2, 3.4, -88.7], ["/datenschutz", 0, null, 4, -71.4, 6.2, -77.4], ["/festival/masterclasses", 0, -100.0, 51, -76.2, 16.4, -14.6], ["/festival/presse", 0, null, 1702, 35.1, 7.0, -18.6], ["/festival/side-events", 0, -100.0, 46, -97.4, 13.1, 48.9], ["/legal", 0, -100.0, 687, 102.1, 9.3, -48.6], ["/podcast/folgen?1f598c09_page=10", 0, null, 3, -62.5, 8.3, -63.9], ["/podcast/folgen?1f598c09_page=5&acaeef4e_page=6", 0, -100.0, 20, -44.4, 7.0, -58.1], ["/podcast/folgen?1f598c09_page=9&acaeef4e_page=11", 0, null, 2, -66.7, 78, 101.0], ["/podcast/folgen?acaeef4e_page=3", 0, null, 3, -62.5, 9, 63.6]]}, "progress": {"milestones": [], "top5global": [["/", null, 632, 6644, 16.3], ["/festival/schedule", null, 31, 3695, 7.7], ["/home", null, 25, 1151, 3.5], ["/impressum", null, 20, 219, 4.4], ["/coming-soon-festival-pages/uber-uns", null, 13, 333, 2.8]], "top5tracked": []}, "tracked": {"kpis": [], "rows": []}, "gesamtentwicklung": [{"value": "15,4", "delta": "−12%", "dir": "pos", "label": "Ø Position September 2025", "pill": "17,5 zu Projektstart"}, {"value": "4", "delta": "+33%", "dir": "pos", "label": "Keywords (Top 3)", "pill": "3 zu Projektstart"}, {"value": "125", "delta": "+20%", "dir": "pos", "label": "Referring Domains", "pill": "104 zu Projektstart"}, {"value": "DR 34", "delta": "+0%", "dir": "pos", "label": "Domain Rating (AHREFS)", "pill": "34 zu Projektstart"}]}