Data Unplugged · Okt 2025

{"meta": {"kunde": "Data Unplugged", "domain": "data-unplugged.de", "monat": "Oktober 2025", "monatKurz": "Okt 25", "berichtszeitraum": "Juli 2025 – Oktober 2025", "erstelltAm": "", "projektstart": "Juli 2025", "quelle": "Google Search Console · Ahrefs"}, "fazit": {"title": "Zusammenfassung", "text": "Oktober 2025: 1.411 Klicks (+87% ggü. Vormonat) bei 8.141 Impressionen (−6%), Ø Position 9,8. Seit Projektstart Juli 2025 sind die Klicks um +110% gestiegen. Die organische Sichtbarkeit ist seither deutlich gewachsen: 3 Keywords in den Top 3 (Start: 3), 133 Referring Domains (Start: 104), DR 37 (Start: 34).", "highlights": []}, "global": {"kpis": {"impressionen": {"value": 8141, "prev": 8640, "projektstart": 12719}, "klicks": {"value": 1411, "prev": 753, "projektstart": 671}, "keywords": {"value": 18, "prev": 54, "projektstart": 52}, "position": {"value": 9.79, "prev": 15.37, "projektstart": 17.53}, "ctr": {"value": 17.33, "prev": 8.72, "projektstart": 5.28}}, "charts": {"labels": ["Jul 25", "Aug 25", "Sep 25", "Okt 25"], "clicks": [671, 582, 753, 1411], "impr": [12719, 10533, 8640, 8141], "keywords": [52, 60, 54, 18], "pos": [17.5, 19.4, 15.4, 9.8]}, "rows": [["/", 1232, 94.9, 6312, -5.0, 9.9, -39.3], ["/festival/schedule", 56, 80.6, 4392, 18.9, 6.1, -20.8], ["/home", 50, 100.0, 1931, 67.8, 2.2, -37.1], ["/impressum", 23, 15.0, 258, 17.8, 4.3, -2.3], ["/festival/teilnehmende", 21, 2000.0, 3183, 29.5, 4.3, -17.3], ["/coming-soon-festival-pages/uber-uns", 15, 15.4, 624, 87.4, 1.9, -32.1], ["/coming-soon-festival-pages/location", 11, 37.5, 1065, 53.0, 1.4, -26.3], ["/coming-soon-festival-pages/speaker", 10, 400.0, 242, -4.0, 5.4, 0.0], ["/podcast/hosts", 10, 233.3, 134, 42.6, 6.0, -4.8], ["/contact", 8, 300.0, 3016, 27.9, 4.4, -17.0], ["/festival/partner-innen", 4, 300.0, 918, 10.3, 7.6, -3.8], ["/podcast", 4, -33.3, 904, 14.1, 7.0, -21.3], ["/festival/presse", 2, null, 1818, 6.8, 6.5, -7.1], ["/coming-soon-festival-pages/sponsors", 1, null, 173, 29.1, 3.3, -2.9], ["/legal", 0, null, 705, 2.6, 8.1, -12.9], ["/newsletter", 0, -100.0, 12, 200.0, 5, -26.5], ["/podcast/folgen?acaeef4e_page=3", 0, null, 3, 0.0, 7, -22.2], ["/podcast/folgen?acaeef4e_page=5", 0, -100.0, 16, 0.0, 5.3, -42.4]]}, "progress": {"milestones": [], "top5global": [["/", null, 1232, 6312, 9.9], ["/festival/schedule", null, 56, 4392, 6.1], ["/home", null, 50, 1931, 2.2], ["/impressum", null, 23, 258, 4.3], ["/festival/teilnehmende", null, 21, 3183, 4.3]], "top5tracked": []}, "tracked": {"kpis": [], "rows": []}, "gesamtentwicklung": [{"value": "9,8", "delta": "−44%", "dir": "pos", "label": "Ø Position Oktober 2025", "pill": "17,5 zu Projektstart"}, {"value": "3", "delta": "+0%", "dir": "pos", "label": "Keywords (Top 3)", "pill": "3 zu Projektstart"}, {"value": "133", "delta": "+28%", "dir": "pos", "label": "Referring Domains", "pill": "104 zu Projektstart"}, {"value": "DR 37", "delta": "+9%", "dir": "pos", "label": "Domain Rating (AHREFS)", "pill": "34 zu Projektstart"}]}